TeeAhead
The TeeAhead reading room

Notes on tee sheets, barter math, and the local-first case for leaving GolfNow.

Tee sheet software comparisons, GolfNow alternative guides, and Metro Detroit golf resources, written for course operators and the golfers who play their courses.

Featured · Case Study

Missouri Bluffs Golf Club: 36.3% Revenue Increase After Leaving GolfNow

Missouri Bluffs Golf Club saw a 36.3% green fee revenue increase after leaving GolfNow, per Golf Inc. reporting. Here's what happened—and why it keeps happening.

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Neil Barris·May 13, 2026·6 min read

Case Study

The Windsor Parke Story: From GolfNow to 382% Revenue Growth

Windsor Parke Golf Club grew revenue from $81K to $393K after leaving GolfNow. Here's exactly what happened, why it worked, and what other courses can learn from it.

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Neil·May 12, 2026·8 min

Case Study

Brown Golf: How 39.6% of All Rounds Were Costing Them Nothing

Golf Inc. analysis of Brown Golf found 39.6% of rounds over 3 years were zero-revenue GolfNow barter slots. Here's what that math means for course operators.

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Neil·May 11, 2026·6 min

For Courses

Golf Course Revenue Management: 5 Ways to Stop Leaving Money on the Table

Most golf courses lose tens of thousands per year to barter tee times and data lock-in. Here are 5 revenue strategies that actually move the needle.

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Billy·May 10, 2026·7 min

For Courses

How to Switch Tee Sheet Software Without Losing Bookings

Switching tee sheet software feels risky, but most courses go live in under a week. Here's a practical migration timeline and what to expect.

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Billy·May 9, 2026·7 min

For Courses

Metro Detroit Golf Courses: What Operators Are Saying About GolfNow in 2026

Metro Detroit course operators are re-evaluating GolfNow's barter model. Here's what's driving the shift and what a local-first alternative looks like.

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Neil·May 8, 2026·6 min

For Golfers

Golf Leagues in Metro Detroit: How to Find One, Join One, or Start One

Metro Detroit golf leagues are booming. Here's how to find one at an Oakland, Macomb, or Wayne County course—or start your own—in 2026.

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Neil·May 7, 2026·8 min

For Golfers

Tee Time Booking in Metro Detroit: Why Local Golfers Are Done With GolfNow Fees

GolfNow charges Metro Detroit golfers hidden booking fees on every tee time. Here's what you're actually paying—and what zero-fee booking looks like.

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Neil·May 6, 2026·6 min

For Courses

How Michigan Golf Courses Are Leaving GolfNow (And What They're Switching To)

100+ courses left GolfNow in Q1 2025. Here's why Michigan operators are leading the charge—and the local-first alternative they're switching to.

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Neil·May 3, 2026·7 min

For Golfers

What Is a Golf Loyalty Program and Does It Actually Work?

From punch cards to Fairway Points, golf loyalty programs vary wildly. Here's what makes them actually work and how TeeAhead's Eagle and Ace tiers compare.

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Neil·May 1, 2026·7 min

For Courses

GolfNow vs. foreUP vs. Lightspeed Golf vs. TeeAhead: Full Comparison 2026

An honest comparison of GolfNow, foreUP, Lightspeed Golf, and TeeAhead on cost, barter, commissions, loyalty, and data ownership for 2026.

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Neil·Apr 28, 2026·7 min

For Golfers

Michigan Golf Season: When to Play, What to Expect, and How to Book

Michigan's golf season runs late March through October. Here's a month-by-month guide to conditions, pricing, and how to book smart every round of the season.

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Billy·Apr 25, 2026·9 min

For Courses

How Much Does Tee Sheet Software Cost in 2026?

A full breakdown of tee sheet software pricing: foreUP, Lightspeed, GolfNow barter math, and TeeAhead. Learn the true cost of 'free' platforms.

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Neil·Apr 22, 2026·6 min

For Golfers

Best Public Golf Courses in Metro Detroit (2026 Guide)

A golfer's guide to public golf in Metro Detroit — Oakland, Macomb, and Wayne counties — with tips on what to expect, when to book, and how to get the most from every round.

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Neil·Apr 18, 2026·9 min

For Courses

How Golf Course Booking Software Works (And What It Should Actually Do)

From tee sheet to GL reports, here's what modern golf course booking software should actually do — and where most platforms fall short of course operators' real needs.

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Billy·Apr 15, 2026·7 min

For Courses

GolfNow Contract: What to Look For Before You Sign

GolfNow contracts have auto-renewal clauses, barter provisions, and data terms that surprise course operators. Know exactly what you're agreeing to before you sign.

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Neil·Apr 8, 2026·7 min

For Courses

GolfNow Barter Model Explained: What Golf Courses Actually Pay

The GolfNow barter model costs the average course ~$94,500/yr in lost revenue. Here's how the math works and what courses have done after leaving.

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Neil·Apr 1, 2026·6 min